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Mackly launches the Paw Patrol range in collaboration with Viacom

Mackly launches the Paw Patrol range in collaboration with Viacom18 Consumer Products.

Mackly-To release a line of “Paw Patrol” clothes, children’s clothing company Mackly teamed up with Viacom18 Consumer Products. In the new line, you’ll find vibrant Paw Patrol characters.

A children’s apparel company called Mackly has introduced its “PAW Patrol” line of children’s clothing in a special partnership with Viacom18(CP).

Mackly’s founder Sharmila Srikumar said in a news release that she was “excited to introduce a wide range of kids’ wear in collaboration with Paw Patrol, offering parents a one-stop solution for stylish and comfortable clothing for their children.” The goal of our collaboration with Paw Patrol is to create a unique and fun approach to children’s well-being where practicality, style, and personal growth go hand in hand. Mackly is pioneering the way for parents to dress their kids in ways that encourage self-assurance, creativity, and an active, positive lifestyle with the help of this engaging assortment. Our brand’s goal is to make children’s clothing selections comfortable, similar to how the PAW Patrol heroes set out on a mission to protect the globe.

The range caters to both men and women and includes both casual and innerwear. By including well-known cartoon characters in its clothing, Mackly hopes to provide kids the opportunity to mix play into regular clothing.

Sachin Puntambekar, business head of consumer products at Viacom18, stated, “We at Viacom18 Consumer Products, are devoted to engaging with consumers in unique ways. “We’re excited to offer this new collection with Mackly to PAW Patrol fans who prefer to flaunt their fandom. This is a fantastic cooperation that will help this franchise of beloved animated television shows grow.

In 2016, Sharmila Srikumar launched the children’s clothing line Mackly with the goal of giving Indian kids warm attire. The company specializes in sleepwear and undergarments and sells its products online directly to consumers.

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