The Derma Co, a skincare brand supported by active ingredients that was established in 2020 and is owned by Honasa Consumer Limited, revealed on Monday that it has attained an annual revenue rate of Rs 500 crore. In a regulatory filing, the business stated that this accomplishment highlights Honasa Consumers’ “ability to develop and expand new brands through strategic innovations, providing outstanding skincare solutions to customers throughout India.”
In order to address a variety of issues, including active acne, acne scars, pigmentation, dull skin, aging, hair loss, dandruff, and more, The Derma Co. offers remedies for skin and hair disorders made with active components. In addition to retailing on well-known e-commerce platforms and a few contemporary trade partner stores, the brand sells through digital and physical touchpoints.
Honasa Consumer has already established Mamaearth as a household name among its customers prior to this. The statement read, “A cornerstone of the strategy continues to be the focus on leveraging data for product innovation and reacting quickly to emerging trends.” In the previous fiscal year, the brand sold over one crore units.
The amazing performance of The Derma Co. of an annual run rate of Rs 500 crore is a significant tribute to Honasa Consumer Limited’s strategic brand-building approach, according to Varun Alagh, Co-Founder, Chairman, and Chief Executive Officer. Our ability to quickly innovate in order to provide our customers unique offers and conduct in-depth market research on changing consumer wants has contributed to our success. Our commitment to quality has enabled us to establish new standards for the active ingredient-based skincare market. Here at Honasa, we’re dedicated to keeping up the momentum behind our innovations and providing brands that meet changing consumer needs.
The Derma Co is committed to fulfilling its mission of educating children in science via its “The Young Scientist” program, which involves actively interacting with kids in isolated and rural areas of India, in addition to attaining this growth.
Also Read | The Derma Co Achieves Significant Milestone with Rs 30 Cr Monthly Revenue in 41 Months
